What is a Design Brief?

I wrote in an earlier post about the essential stages of an Interior Design Project and one of important elements of a project is the design brief.  What is that exactly you ask?

Well…….

A design brief is a written summary of a project that is being planned between the interior designer and the client.  The design brief needs to be very detailed so as to not raise ambiguity later on in the project.   Both the designer and the client need to be very specific.  The design brief is there to help each party realize the desired results of the project.  One of the best ways to complete a design brief is to have a questionnaire that will help cover all the topics that need to be discussed.  This is especially important for new designers that are starting out as it reduces the possibility of forgetting to discuss certain key issues.  As I get closer to starting my own design business I am thinking more about creating this essential questionnaire….format, questions to ask….etc….it is a work in progress and I will be happy to share it here when I’m finished it!

The role of the interior designer is to have a very detailed design brief for the project.  Designers need to be clear at the start about what the project involves and what services they provide.  Once there is a clear and precise design brief, the interior designer must share their inspiration as well as inspire their client.  It is the job of the interior designer to guide the client through the project.  This includes liaising with all the other people that may possibly be working on the project.  These include architects, electricians, curtain makers, flooring installers and furniture suppliers, just to name a few.  The interior designer is also tasked with choosing a style or design approach for the project.  This style must meet the clients requirements so therefore, the better you know your clients needs, the better you will be able to produce something that they are completely happy about.  The task of a design project can be applied to several different types of spaces such as residential, show homes, commercial spaces, yachts and event spaces.  Not only must the designer be creative but they must also be administrative and be able to budget and manage a project in a timely fashion.  The designer must be able to balance the creative and the practical and if they can do that, they have a good chance at success in the profession of interior design!

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